Complain About Bright Cellars - learn how to file a complaint

Getting a reply can feel like waiting for wine to age, sometimes it's quick, other times, not so much.

• Call right when their support lines open in the morning to avoid the lunchtime rush.
• Have your account number and recent order details ready before you even start the conversation.
• Use their email for your complaint so you have a clear, dated record of everything you've said.

If Bright Cellars is ignoring you or gives you a resolution you're not happy with, it's time to escalate. Your best bet is to file a formal complaint with the Better Business Bureau (BBB). You can do this directly on the BBB website. It's free, and it creates public pressure on the company to respond and resolve the issue to protect their rating. Filing with the BBB isn't instant, but it definitely gets their attention. Bright Cellars seems to respond to most of them, even if it takes a nudge. Just make sure you've already tried to contact them directly first, as the BBB will ask if you've made an attempt to resolve it with the business.

Subject: Formal Complaint: Unresolved Issue with Account [[Account #]]

Hello,

I am writing again after my previous attempt on [[Date]] to resolve an issue with my account failed.

On [[Date of charge]], I was incorrectly charged [[$Amount]] for a shipment I did not authorize. I have already attempted to fix this through your customer service channels to no avail. Frankly, the amount of time I've had to spend chasing this down is incredibly frustrating.

To fix this, I require a full refund of [[$Amount]] to be processed immediately and written confirmation that my subscription has been successfully canceled so no future charges occur.

Please be aware that if I do not receive a response and confirmation of the refund within 48 hours, my next step will be to report this charge as fraudulent with my bank and file a formal complaint with the Better Business Bureau.

Thank you for your attention to this matter.

[[Your Name]]

• The moment you get an agent on the phone or chat, politely ask for your 'ticket number' or 'reference number'. It makes it much harder for your issue to get 'lost'.
• If you're getting nowhere, ask to speak to a supervisor. Be persistent but polite. Sometimes just asking is enough to get the first agent to take you more seriously.
• Take screenshots of everything. The cancellation confirmation page that didn't work, the chat conversation, the weird charge on your bank statement. Proof is your best friend.
• I saw someone on a BBB complaint mention they finally got a refund after posting a public comment on their most recent Facebook ad. A bit aggressive, but it seems to work when all else fails.

Tired of trying to navigate the Bright Cellars website just to cancel, only to get hit with another 'special offer'? Sound familiar? The whole process feels designed to make you give up. Many users on the BBB and Reddit say they thought they canceled but kept getting charged anyway. It's exhausting.

Let Pine AI handle the back-and-forth for you. No more waiting on hold listening to bad music or writing emails that go into a black hole. We deal with the persistent follow-ups and make sure your complaint gets resolved. Seriously. Let us take over so you can move on.