Canceling your Fresh Direct DeliveryPass is most straightforward on a computer. The mobile app can sometimes be a bit clunky, so this is our recommended method.
How to Cancel Fresh Direct on Desktop or Laptop
1 Log In to Your Account
Navigate to the FreshDirect.com website and sign in using your email and password. This is the most reliable way to access your full account settings.
2 Go to 'Your Account'
Once logged in, find your name in the top-right corner of the page and click on it. A dropdown menu will appear. Select 'Your Account' to proceed.
3 Find the 'DeliveryPass' Section
On the account page, look for a section or link labeled 'DeliveryPass'. This is where your subscription details are managed. It's usually in the main account navigation menu.
4 Manage Your Subscription
Click on the 'DeliveryPass' link. You should see details about your current plan, including the renewal date and cost. Look for an option like 'Manage DeliveryPass' or 'Subscription Settings'.
5 Turn Off Automatic Renewal
Find the option to turn off auto-renewal. You will likely need to confirm your choice. After confirming, your DeliveryPass will not renew, but it will remain active until the end of your current paid period. Honestly, I had to click it twice for the confirmation to pop up, so be persistent.
How to Cancel Fresh Direct on iPhone (iOS)
You can cancel from the iOS app, but it often just redirects you to the mobile website within the app itself. It's not a native App Store subscription.
1 Open the Fresh Direct App
Tap the Fresh Direct app icon on your iPhone's home screen to open it.
2 Navigate to Your Account
Look for an Account icon or a menu (often represented by three lines or your initials) and tap on it. This will take you to your account dashboard.
3 Select 'DeliveryPass'
Within the account menu, find and tap on the 'DeliveryPass' option. This section contains all the information about your subscription.
4 Manage and Cancel
The app will likely open a web-view page to manage your subscription. From here, find the option to turn off auto-renewal and follow the prompts to confirm your cancellation. Note that your subscription is managed directly with Fresh Direct, not through your Apple ID subscriptions.
How to Cancel Fresh Direct on Android
The process on Android is nearly identical to iOS. The app acts as a portal to your account settings on their website.
1 Launch the Fresh Direct App
Open the Fresh Direct app from your app drawer.
2 Access Your Account Settings
Tap on the main menu icon (usually in a corner) and select 'Account' or a similar option to view your profile and settings.
3 Find Your 'DeliveryPass' Subscription
In your account settings, locate and tap on 'DeliveryPass'. This will show you the status of your current subscription plan.
4 Turn Off Auto-Renewal
You will be taken to a management page. Look for the setting to disable automatic renewal. Confirm your decision to cancel. Remember, this is not managed through the Google Play Store, so you must cancel it here in the app or on the website.
Cancel Fresh Direct by Phone or Email
If you're struggling with the website or just prefer talking to a person, you can cancel by contacting customer service.
- By Phone: Call Fresh Direct customer service at 1-866-283-7374. Have your account information ready. Their service hours are typically listed on their website.
- By Email/Contact Form: You can use the contact form on the Fresh Direct website. Explain that you want to cancel your DeliveryPass subscription. Be aware that email responses can take a day or two, so calling is faster if your renewal date is close.
Before You Cancel: What You Should Know
- No Prorated Refunds: Fresh Direct does not offer refunds for partially used subscription periods. If you cancel, your DeliveryPass benefits will continue until the end of the current billing cycle.
- Pausing is Not an Option: You cannot pause a DeliveryPass subscription. You can only cancel the renewal.
- Your Account Remains Active: Canceling your DeliveryPass does not delete your Fresh Direct account. Your order history and saved information will still be there if you decide to place orders without the pass.
Having Trouble Cancelling Your Fresh Direct Subscription?
It can be frustrating when cancellation doesn't go smoothly. Here are a few things to try:
- It's Not an App Store Subscription: A common mistake is looking for the subscription in your Apple or Google Play account. Fresh Direct manages its DeliveryPass directly, so you must cancel through their website or app.
- Use a Desktop Browser: If the mobile app or site is giving you trouble, try logging in on a desktop or laptop. The full website is often more reliable.
- Clear Your Cache: Sometimes browser issues can interfere. Try clearing your browser's cache and cookies or using an incognito/private window to log in and cancel.
- Contact Support Directly: When all else fails, call them. A support agent can manually turn off the auto-renewal for you. It might take a few minutes, but it gets the job done.
Subscription Plans and Pricing (2025)
| Plan Name | Price (6 Months) | Price (1 Year) | Details |
|---|---|---|---|
| Anytime DeliveryPass | $79 | $129 | Unlimited free delivery any day of the week, including weekends and holidays. Also includes reserved delivery slots. |
| Mid-Week DeliveryPass | $49 | $79 | Unlimited free delivery on Tuesdays, Wednesdays, and Thursdays. Does not include reserved delivery slots. |
How Pine AI Can Help You Cancel Your Fresh Direct Subscription
Tired of navigating confusing menus? Let Pine AI handle it. We can cancel your Fresh Direct DeliveryPass subscription for you, quickly and securely. Just connect your account, and we'll take care of the rest, saving you time and preventing unwanted renewal charges. It's that simple.
Frequently Asked Questions about Fresh Direct
Can I unsubscribe from Fresh Direct anytime?
Can I get a refund from Fresh Direct if I forgot to cancel?
How do I know my Fresh Direct subscription is cancelled?
How long does it take for Fresh Direct to cancel?
What else should I know before I cancel my Fresh Direct subscription?
How do I raise a complaint to Fresh Direct?
How does Pine AI work with Fresh Direct to cancel my subscription?
Chloe Anne-Bennett
Streaming & Entertainment Editor
Chloe Anne-Bennett is the Streaming & Entertainment Editor at Pine AI. Chloe is a leading voice on the business of streaming, entertainment and the evolving landscape of digital media. Before contributing to Pine AI, Chloe was an entertainment correspondent for a major news outlet, where she reported on everything from box office trends to the impact of streaming services on traditional media. At Pine AI, Chloe leverages her deep industry knowledge to provide our readers with insightful analysis of the latest trends, helping them make sense of their subscriptions and where to hit the sweet spots in how to handle customer service reps.
