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Cancel subscription

How to Cancel NOW Subscription

Cancel NOW through the company that bills the subscription. NOW’s official help directs members to cancel each NOW-billed membership in My Account and partner-billed plans with the named seller. Cancellation applies to the selected NOW membership; other passes or Boost can continue unless separately canceled. Compare every supported billing route, cancellation effect, refund boundary, and proof to keep.

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  • 2 official sources checked
  • 4 billing routes separated
  • Cancellation and refund outcomes kept distinct
This animation previews how Pine automatically completes a subscription cancellation for you.

The Pine workflow

How the Pine app helps you cancel your NOW subscription

Pine turns a scattered cancellation process into one clear, trackable workflow—from finding the right billing path to confirming the outcome.

  1. Step 1

    Start the task

    Tell Pine you want to cancel NOW and share any billing details you already know.

    Start my cancellation

  2. Step 2

    Confirm the billing path

    Pine identifies whether NOW, Apple, Google Play, or another partner controls the subscription.

  3. Step 3

    Follow the official route

    Pine uses the correct cancellation path and keeps you informed if approval or more information is needed.

  4. Step 4

    Track the result

    Get a clear outcome record and know what happens next, including when access is expected to end.

Cancel NOW through the company that bills you

Choose the platform shown on the receipt or account page. NOW’s official help directs members to cancel each NOW-billed membership in My Account and partner-billed plans with the named seller.

Web · Verify this billing owner

Cancel NOW on the web

Use this route only when Web owns the recurring charge.

  1. NOW web cancellation: Open NOW My Account
    1

    Open NOW My Account

    Sign in and choose My Membership.

  2. NOW web cancellation: Select a membership
    2

    Select a membership

    Review each active pass, Boost, offer, and next payment date.

  3. Pine can help

    Too many steps?

    Pine can find the right Web path and handle the cancellation for you.

    Let Pine handle it
  4. NOW web cancellation: Choose Cancel membership
    3

    Choose Cancel membership

    Continue through the confirmation screens for that membership.

  5. NOW web cancellation: Repeat and save proof
    4

    Repeat and save proof

    Check other memberships separately and keep each confirmation.

iOS · Verify this billing owner

Cancel NOW through iOS

Use this route only when iOS owns the recurring charge.

  1. Editorial illustration of iOS 26 Settings on an iPhone 17 Pro Home Screen
    1

    Open Settings

    On an iPhone, open Settings while signed in to the Apple Account used for the purchase.

  2. Editorial illustration of the anonymous account card in iOS 26 Settings on iPhone 17 Pro
    2

    Tap your name

    Open the Apple Account card at the top of Settings.

  3. Pine can help

    Too many steps?

    Pine can find the right iOS path and handle the cancellation for you.

    Let Pine handle it
  4. Editorial illustration of the Subscriptions row in iOS 26 Apple Account settings on iPhone 17 Pro
    3

    Open Subscriptions

    Tap Subscriptions and wait for the active subscription list.

  5. NOW ios cancellation: Choose NOW
    4

    Choose NOW

    Open the NOW subscription and verify the plan and renewal date.

  6. NOW ios cancellation: Tap Cancel Subscription
    5

    Tap Cancel Subscription

    Confirm the change and keep the expiration date shown by Apple.

Google Play · Verify this billing owner

Cancel NOW through Google Play

Use this route only when Google Play owns the recurring charge.

  1. NOW google-play cancellation: Open Google Play
    1

    Open Google Play

    Use the Google account that purchased the subscription.

  2. NOW google-play cancellation: Open Payments & subscriptions
    2

    Open Payments & subscriptions

    Tap the profile picture, then Payments & subscriptions.

  3. Pine can help

    Too many steps?

    Pine can find the right Google Play path and handle the cancellation for you.

    Let Pine handle it
  4. NOW google-play cancellation: Open Subscriptions
    3

    Open Subscriptions

    Find NOW in the active subscription list.

  5. NOW google-play cancellation: Choose NOW
    4

    Choose NOW

    Review the plan and next billing date before changing renewal.

  6. NOW google-play cancellation: Tap Cancel subscription
    5

    Tap Cancel subscription

    Choose a reason, finish the confirmation, and save the access end date.

Billing partner · Verify this billing owner

Cancel NOW through Billing partner

Use this route only when Billing partner owns the recurring charge.

  1. NOW billing-partner cancellation: Identify the billing company
    1

    Identify the billing company

    Check the NOW account, receipt, or card statement for the seller name.

  2. NOW billing-partner cancellation: Open that company’s subscription controls
    2

    Open that company’s subscription controls

    Use the signed-in account connected to the charge.

  3. Pine can help

    Too many steps?

    Pine can find the right Billing partner path and handle the cancellation for you.

    Let Pine handle it
  4. NOW billing-partner cancellation: Stop renewal
    3

    Stop renewal

    Follow the seller’s cancellation flow to the final confirmation.

  5. NOW billing-partner cancellation: Keep proof
    4

    Keep proof

    Save the seller name, canceled status, effective date, and confirmation message.

Refund policy

Canceling NOW does not automatically create a refund

NOW’s current terms and the billing seller determine refunds. Canceling renewal should not be presented as an automatic refund for an activated pass.

Check my refund options
Renewal
Cancellation applies to the selected NOW membership; other passes or Boost can continue unless separately canceled.
Refund boundary
NOW’s current terms and the billing seller determine refunds. Canceling renewal should not be presented as an automatic refund for an activated pass.

Check the signed-in subscription terms and the seller’s refund process before requesting review of a specific charge. NOW cancellation guide

Choose the right route

Who controls a NOW cancellation

NOW’s official help directs members to cancel each NOW-billed membership in My Account and partner-billed plans with the named seller. Deleting an app, signing out, or removing a viewing profile does not by itself stop a recurring charge.

Multiple memberships

Entertainment, Cinema, Sports, Hayu, and Boost can require separate cancellation.

Minimum-term offer

Some offers may retain scheduled payments or require different handling; use the signed-in terms.

Partner billing

An Apple or partner purchase must be managed with that seller.

Keep proof

What to record before and after cancellation

Capture the account and billing details before changing renewal, then retain the final result in case another charge appears.

Before cancellation

Save the plan, seller, amount, renewal date, and account email shown on the receipt or subscription page.

At confirmation

Save the canceled or expiring status, effective date, confirmation number, and email.

After cancellation

Check separately billed add-ons and compare any later charge with the seller shown in the saved receipt.

Troubleshooting

Why the cancellation control may be missing

A missing button usually means the subscription is under a different account, already set to expire, or billed by another company.

Wrong account

Search purchase emails and try the email or store account named on the receipt.

Wrong billing owner

If the provider page names a partner, finish cancellation in that partner account.

Incomplete flow

A retention offer, pause choice, or reason screen is not final confirmation.

NOW cancellation questions

Answers are tied to the official sources checked on August 4, 2026; signed-in terms and local law still control your account.

First identify the company that owns the recurring charge. NOW’s official help directs members to cancel each NOW-billed membership in My Account and partner-billed plans with the named seller. Then use the matching platform steps above and continue until a canceled or expiring status appears.
Only when the app exposes controls for the company that bills you. Apple-, Google Play-, Amazon-, Roku-, carrier-, and TV-provider purchases normally must be canceled in that seller’s subscription settings.
Cancellation applies to the selected NOW membership; other passes or Boost can continue unless separately canceled.
NOW’s current terms and the billing seller determine refunds. Canceling renewal should not be presented as an automatic refund for an activated pass. Cancellation stops a future renewal; a refund is a separate decision handled by the seller and applicable law.
Check whether the subscription is already expiring, belongs to another account, or is billed by a partner. The receipt and card descriptor are stronger evidence than the device used for viewing.
No. Removing the app or a profile does not prove that recurring billing stopped. Keep the final subscription status and effective date.
Keep the seller name, account email, plan, renewal date, final canceled or expiring status, effective date, and confirmation email or number.

Ready to cancel NOW?

Let Pine handle the provider follow-up and keep the confirmation in one place.

Let Pine handle my cancellation