So, you've had your fill of feel-good movies and are ready to cancel Hallmark Movies Now. Maybe you signed up for the holidays, binged all of 'When Calls the Heart', and now it's just sitting there. It happens. Established in 2017, this service offers a cozy escape, but at a price. With plans from $5.99 to $59.99, the cost adds up if you're not using it. This guide covers how to cancel on Desktop, iOS, and Android, potentially saving you up to $59.99 a year. Let's get this done and stop the automatic payments.
How to Cancel Hallmark Movies Now Subscription on Desktop
This is the most direct way to cancel if you signed up on their website. It only takes a minute, but you have to make sure you hit that final confirmation.
1 Log Into Your Account
Go to the Hallmark Movies Now website (hmnow.com
) and click 'LOG IN' at the top right. Enter your credentials. Simple enough.
2 Go to 'My Account'
Once you're in, find your name or the profile icon. Click on it and select 'My Account' from the dropdown menu. Honestly, I had to look for this for a second, it wasn't super obvious.
3 Find Your Subscription
In the account section, you should see your subscription details. Look for a link or button that says 'Cancel Subscription' or 'Manage Subscription'. It might be under a 'Plan Details' heading.
4 Confirm the Cancellation
Click the cancel button and follow the on-screen instructions. They might ask you why you're leaving. You can usually skip this. Make sure you click the final confirmation button. Don't just close the tab.
How to Cancel Hallmark Movies Now Subscription on iOS
If you subscribed using your iPhone or iPad, you have to cancel through Apple, not the Hallmark website. This confuses a lot of people. It's an Apple rule.
1 Open Settings
Open the 'Settings' app on your iPhone or iPad. It's the gray gear icon.
2 Tap Your Apple ID
Tap on your name and Apple ID at the very top of the screen.
3 Select 'Subscriptions'
On the next screen, tap on 'Subscriptions'. You'll see a list of all your active and expired app subscriptions. It can be a surprisingly long list.
4 Find Hallmark and Cancel
Find and tap on 'Hallmark Movies Now' in the list. Then, tap the 'Cancel Subscription' button and confirm your choice. If you don't see the button, it's likely already canceled.
How to Cancel Hallmark Movies Now Subscription on Android
Just like with Apple, if you signed up through the Google Play Store, you must cancel it there. You can't cancel it on the Hallmark website.
1 Open the Play Store
Open the Google Play Store app on your Android device.
2 Tap Your Profile Icon
Tap on your profile icon in the top-right corner of the screen.
3 Go to Subscriptions
From the menu, select 'Payments & subscriptions' and then tap on 'Subscriptions'.
4 Find Hallmark and Cancel
Find 'Hallmark Movies Now' in your list of subscriptions and tap on it. Select 'Cancel subscription' and follow the prompts to finalize it. Weirdly, I had to tap it twice for it to register on my old phone, so just be patient.
Cancel Hallmark Movies Now Subscription with phone
You can call customer support at 1-844-449-5337. They are available from 9 AM to 5 PM Pacific Time, Monday through Friday. Be prepared for a potential wait. One user on a forum mentioned, 'I had to call twice. The first rep couldn't find my account.' So have your account email ready.
Cancel Hallmark Movies Now Subscription with email
You can use the contact form on their support website. Go to the Hallmark Movies Now help center and find the 'Contact Us' section. It's basically like sending an email. Expect a response within 1-2 business days. It's not fast, but it gets the job done.
Hallmark Movies Now does not offer prorated refunds. When you cancel, you can continue watching until the end of your current billing cycle (monthly or annual). Your viewing history and preferences will likely still be there if you decide to resubscribe later. They don't seem to offer a 'pause' feature, so cancellation is your only option.
Hallmark Movies Now Plans and Pricing 2025
Plan | Price | Details |
---|---|---|
Monthly | $5.99/month | Standard plan. Billed every month, cancel anytime. Good for trying it out or for a short-term binge. |
Annual | $59.99/year | Best value. Works out to about $4.99 per month, saving you around 16% compared to the monthly plan. You pay for the full year upfront. |
Frequently Asked Questions about Hallmark Movies Now

Olivia Harper
Content Manager
Olivia Harper, a Content Manager with nine years of experience, creates user-focused guides on subscription services. Featured in Digital Consumer Reports, her work simplifies subscription terms and cancellations.